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Is BigCommerce Good for SEO

Is BigCommerce Good for SEO?

6 mins

There are a lot of e-commerce platforms out there, and it can be tough to decide which one is right for your business. So is BigCommerece good for SEO?

Yes, it’s a user-friendly interface, and exceptional built-in features make it great for SEO. 

You can create custom pages, menus, and product listings; as well as track your site’s search engine progress with ease. 

You’ll also find that BigCommerce is one of the few e-commerce platforms that offer free Bing Ads credits to help you get started with pay-per-click advertising. 

Is BigCommerce better than Shopify for SEO?

If you’re looking for an e-commerce platform that’s optimized for SEO, then you might be wondering whether BigCommerce or Shopify is the better option. 

Both platforms offer a range of features that can help to boost your SEO efforts, but there are some key differences to take into account.

IS BIGCOMMERCE BETTER THAN SHOPIFY FOR SEO?

Shopify is perhaps the more user-friendly option, with an easy-to-use interface and a wide range of built-in features. 

However, BigCommerce offers more flexibility and customization options, allowing you to really fine-tune your SEO strategy.

In terms of specific features, both platforms offer support for metatags and alt text, but only BigCommerce offers support for structured data. 

This can be a valuable tool for getting your products indexed by Google and appearing in rich snippets. 

Ultimately, the best e-commerce platform for SEO depends on your individual needs and preferences. 

If you’re looking for an easy-to-use platform with good built-in SEO features, Shopify might be the better option. 

However, if you’re looking for more flexibility and customization, then BigCommerce could be the better choice.

How Do I Optimize SEO on BigCommerce?

There are many ways to optimize SEO on BigCommerce. Some of the most important include:

  • Use keyword-rich titles and descriptions.
  • Optimize your product images for search engines. 
  • Use relevant keywords in your blog posts and pages. 
  • Promote your content through social media and other channels.
  • Make sure your website is mobile-friendly.

Which Platform is Best for SEO?

There is no one-size-fits-all answer to this question, as the best platform for SEO depends on a number of factors, including your budget, your technical skills and knowledge, and your website’s specific needs. 

However, we can narrow it down to a few popular choices. 

First of all, if you’re on a tight budget, then you might want to consider using WordPress.com or another free platform.

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These platforms are easy to use and don’t require any technical knowledge. 

However, they do have some limitations in terms of customization and functionality. 

Additionally, If you’re willing to invest more money in your website, then you might want to consider using a self-hosted WordPress site or another paid platform such as Squarespace or Wix.

These platforms offer more flexibility and features than free options, but they still relatively easy to use. 

Finally, if you have the time and expertise necessary to really optimize your website for search engines, then you might want to consider using a more complex platform such as Drupal or Joomla!.

These platforms offer a lot of control and customization options but can be difficult to learn if you’re not already familiar with them.

How Can I Do SEO for an E-Commerce Site?

E-commerce SEO can be a bit different than your typical website. The main goal is still to rank as high as possible in the SERPs, but you also need to take into account the fact that people are searching with the intent to buy something. Here are six steps you can take to make sure your e-commerce site is optimized for search engine visibility: 

Step-1: Do keyword research to find out what people are actually searching for when they’re looking for products like yours.

Step-2: Optimize your product pages for those keywords, including things like titles, descriptions, and images.

Step-3: Make sure your website is fast and responsive, especially on mobile devices.

Step-4: Use Schema markup to help search engines understand your product information.

Step-5: Promote your products on social media and other channels.

Step-6: Analyze your results and adjust your strategy as needed.

By following these steps, you’ll be well on your way to e-commerce SEO success!

How Much Traffic Can You Get With SEO?

Search Engine Optimization (SEO) is the practice of improving the ranking of a website on search engines. 

The higher the ranking, the more likely people are to find the website. However, there is no guarantee that a website will rank first for every keyword or phrase that people use to search for it.

The amount of traffic that a website gets from SEO depends on many factors, including

  • The quality of the website’s content. 
  • The number and quality of other websites that link to it.
  • How often the website is updated with new content.
  • The optimization of the website’s code and structure for search engines.

In general, though, a well-optimized website should see an increase in traffic from SEO over time as more people discover it through search engines.

Is SEO Important for E-Commerce?

There’s no question that SEO is important for eCommerce

Whether you’re selling products or services online, or if you want to attract organic traffic and improve your chances of conversion. 

SEO should be a key part of your digital marketing strategy. 

Here are five reasons why: 

First, SEO can help you to achieve better visibility in search engines, which is essential for driving traffic to your eCommerce store. 

Second, SEO can help to improve your website’s usability, making it easier for customers to find the products they’re looking for and navigate the checkout process. 

Third, SEO can help to build trust and credibility with potential customers, which is essential for converting visitors into buyers. 

Fourth, SEO can help you to target specific customer demographics, allowing you to sell more effectively to your target market. 

Finally, SEO can be a cost-effective way to drive traffic and sales, providing a high return on investment compared to other marketing channels. 

SEO is an essential tool for any eCommerce business that wants to succeed online. 

By investing in SEO, you can improve your visibility, usability, credibility, and bottom line.

BigCommerce SEO Services

BigCommerce is a leading provider of eCommerce solutions and their team of experts can help you optimize your site for better visibility in search results. 

With their help, you can attract more visitors to your site and convert them into customers.

BigCommerce offers a variety of SEO services that can be customized to meet your specific needs. 

Their team will work with you to identify the best keywords for your products or services and then help you create content that is optimized for those terms. 

In addition, they can also help you build links to your site from high-quality websites.

This will not only improve your search engine ranking but also drive traffic to your site from other sources. 

If you are serious about improving your online presence, contact BigCommerce today to learn more about their SEO services.

Tips For Using SEO on BigCommerece

BigCommerce is a great platform for e-commerce businesses of all sizes. However, if you want to get the most out of your BigCommerce store, it’s important to make sure that you’re using SEO effectively. 

Here are some tips to help you get started:

Use Keyword-Rich Titles And Descriptions.

When creating products or category pages on your BigCommerce store, be sure to use keyword-rich titles and descriptions. 

This will help your pages rank higher in search engine results pages (SERPs), and potential customers will be able to find your products more easily.

Optimize Your Images.

In addition to using keywords in your product descriptions, you should also optimize your images for SEO. 

This means including keywords in the file names and ALT text of your images. 

Doing this will help your images show up in image search results, which can drive traffic to your product pages.

Take Advantage Of Social Media Integration.

BigCommerce offers integration with popular social media platforms like Facebook and Twitter. 

Be sure to take advantage of this by sharing links to your product pages on your social media accounts. 

This will help to increase the visibility of your products and could lead to more sales.

Use Google Shopping.

If you sell physical goods, you can list them on Google Shopping, which is a specialized search engine for finding products online. 

In order to list your products on Google Shopping, you’ll need to create a merchant account and submit product data feeds.

 Once you’ve done this, your products will appear in relevant search results, giving you another way to attract potential customers.

Implement Schema Markup.

Schema markup is a code that you can add to your web pages to give search engines additional information about your content. 

Adding schema markup to your product pages can help them stand out in SERPs and can improve click-through rates from search results. 

You can find more information about schema markup and how to implement it on the BigCommerce support website.

Add Customer Reviews And Testimonials

Customers trust reviews from other customers more than anything else when deciding whether or not to purchase a product online. 

Adding customer reviews or testimonials is an excellent way to build trust with potential buyers and inspire confidence in your products. 

You can add customer reviews directly onto product pages, or create a separate testimonials page on the BigCommerce site. 

Either way, make sure that the reviews are genuine, positive, and relevant. 

These Six tips are just a few ideas to get you started with SEO on BigCommerce. But their lots of other ways to optimize the BigCommerce store for search engines. 

The most important thing is to experiment with different tactics and see what works best for your business’s unique needs.

Final Thoughts

You might be surprised to hear that BigCommerce is not only good for SEO, but it’s one of the best platforms out there. 

We love BigCommerce because it gives you everything you need to succeed with SEO without any headaches. 

If you’re looking for an eCommerce platform that will help you rank higher in search engine results pages, then we recommend giving BigCommerce a try.

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MEET THE AUTHOR

Michael Fied

founder of webdev.com and SpamBurner

Michael Fied is the founder and CEO of webdev.com and SpamBurner. In addition, he’s an internationally top-rated and award-winning website advisor and website architect with a global team of 55. You can find Michael on LinkedIn or contact him directly here.

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